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| Home > About Us > Resources |
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| Resources
Resources for e-marketers: looking for Data Protection Act info, E-mail Marketing Best Practice Guidelines, the DMa's Direct Marketing Code of practice?
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 A list of useful downloads and links: Map and directions to TMB (268KB PDF) ISO 3166 - 2-letter Country Codes (ie: France = FR, Germany = DE, United Kingdom = 'GB', etc x 246 countries) Read the full Data Protection Act 1998 here: http://www.opsi.gov.uk/Acts/Acts1998/ukpga_19980029_en_1 Visit the Information Commissioner's Office here: http://www.ico.gov.uk/ All about how the Data Protection Act works here: http://www.ico.gov.uk/what_we_cover/data_protection.aspx The ICOs' Privacy Impact Assessment Handbook: http://www.ico.gov.uk/upload/documents/pia_handbook_html_v2/html/0-advice.html#topofpage Are Google worried about the Wolfram Alpha computational knowledge engine? http://www.wolframalpha.com And so, what about Microsoft's (formerly Live.com) new Bing.com? http://www.discoverbing.co.uk Privacy Notice Code of Practice (by the ICO): Privacy Notice Code Of Practice.pdf The British Standard, BS10012:2009 Data protection. Specification for a personal information management system has been developed to establish best practice and aid compliance with data protection legislation. It is the first standard for the management of personal information. BS 10012 specifies the requirements for a personal information management system (PIMS), which provides an infrastructure for, among other things, maintaining and improving compliance with the Data Protection Act (DPA) 1998. Buy the report from BSI group for £100 here.  The Direct Marketing Code of Practice (Third Edition). Marketing to children? see paragraphs 8.11 to 8.23 and 19.25 to 19.34. Published in 2003 and updated since (most recently in 2006 due to legislative changes) available as a direct download from the Direct Marketing Association (UK) Ltd's website at: www.dma.org.uk/_attachments/Resources/45_S4.pdfDMA Email Marketing Council Best Practice Guidelines. First published July 2004, revised June 2007. Available as a direct download from the Direct Marketing Association (UK) Ltd's website at: http://www.dma.org.uk/DocFrame/DocView.asp?id=230&sec=-1 |
| Link to this page: http://www.tmb.uk.com/pages/resources |
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| ©2009 TMB The Marketing Bureau UK Limited, Suite 10, Branksome Park House, Branksome Business Park, Bourne Valley Road, Poole, BH12 1ED, United Kingdom. TMB is an e-marketing agency specialising in improved e-marketing communications using advanced online technology solutions. We work for busy B2B and B2C e-marketing, e-business and product managers in Pan-European businesses. We create customer e-mail campaigns, e-newsletters, pan-european promotional microsites and online channel marketing tools. Read TMB's Masterclass blog written by Dominic Yeadon. Privacy Policy. Legal Notice. |